Having established itself as a leading player in the custom/contract publishing market in India, Spenta Multimedia plans to strengthen its position in the publishing industry by expanding into the newsstand space.

Spenta plans to leverage its expertise in custom publishing by identifying opportunities for specialist newsstand titles with the potential to attract a significant reader and advertiser base. The first such title, scheduled for launch in July 2007 is Hair.

Hair is UK’s biggest-selling hair magazine, which will be introduced in India by Spenta Multimedia under an exclusive licensing arrangement with IPC Media.

The original and the best, every issue of Hair in the UK is packed full of inspirational styles, expert know-how and practical step-by-step guides. Hair magazine offers its readers hundreds of the latest cuts, colours and trend updates - plus celeb styles, expert advice, makeovers & best buys!

The Indian edition of Hair will offer its readers everything that the global magazine offers and more, since Hair in India will carry content on beauty, skin care and grooming tips as well. Hair in India will also offer its readers content that is tailor made for India, besides informing readers about global trends in hair styles and cuts.

Spenta is also the executive publisher of The Smart Manager. Known as India’s only world class management magazine, The Smart Manager is a bi-monthly management magazine published and edited by Dr. Gita Piramal, eminent business historian and management author.